Big Apple Dreaming

"New York Is The Only Real City" – Truman Capote

Category: Work

“Only You Can Shape Your Future!”

For anyone that needs a little lift now and again, self-belief can take you a long way.

“You Must Welcome Change As The Rule But Not As Your Ruler” – Denis Waitley

So, for a while now – almost a month – I have been absent from my blog. I haven’t meant to be, but with the stress of starting a new job in the run up to Fashion Week and bending over backwards for that job, time just somewhat got away from me.

Anyway, this is my welcome back post! I will still write about Fashion, PR, New York and all things me, for anyone that might like to read them. Big Apple Dreaming, we’re back.

WelcomeBack

“Every Year The Women Of New York Leave The Past Behind & Look Forward To The Future… This Is Known As Fashion Week…” – Carrie Bradshaw

New York Fashion Week, NYFW to those in the know and the hashtag that never gets old, is where the New York fashion crowd come to mingle, not touch carbs and enjoy the latest collections. For fashion PRs, its 7 days of hell, for productions companies sleep becomes something for the week and for the socialites, well, it just doesn’t get any better.

So why is it that this week, despite all the hardships it involves, it still one of the most amazing, unworldly and favorite calendar weeks of the year? Simply put, because it’s FASHION week. Designers worldwide flood the fashion capital to show their latest collections, debut the latest trends and to simplify it more, show us what they got!

NYFW

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“I Think It’s Healthy For A Person To Be Nervous. It Means You Care – That You Work Hard & Want To Give A Great Performance” – Beyonce Knowles

Having now done the hardest hurdle and actually gotten myself a full time, salaried job, I find myself absolutely terrified about starting said job tomorrow morning. However, so many people have told me that nerves are a good thing; it would be more worrying if in fact I wasn’t nervous and felt overly-confident about what I’m doing.

I don’t want it to sound like I am completely clueless and blagged myself a job, it isn’t like that. Instead, it’s more like ‘sure, my internships have prepared me for this’, but now instead of someone else being accountable for me making a mistake it’s all on me.

Nervous

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“Choose A Job You Love, And You Will Never Have To Work A Day In Your Life” – Confucius

This Confucius quote was in a fortune cookie I got when I was about 14 years old. Oddly, it has always stayed in my mind and I think this is partly why I kept going after a career in PR despite the ups and downs.

It’s my opinion that here in New York City, the message of this statement should resound even higher. In a city with a dog-eat-dog nature, it is SO important to do something you love so when those phone calls come in asking you to work all hours and you don’t have time to eat let alone have a social life, you don’t mind because you love what you do.

It isn’t to say that doing something you love will never be challenging but the difference is that you will enjoy the challenge.

Job

“There Are Roughly 3 New Yorks… Third There Is New York Of The Person Who Was Born Somewhere Else & Came To New York In Quest Of Something.” – E B White

Since moving to New York just over 14 months ago I have experienced so much; I have worked part time in well known coffee bars and retail stores and interned all over the city in order to support my overall goal of achieving success on the NY PR scene.

Internships have been won, battling out hundreds of more highly strung self-named ‘fashionistas’, little money has been earned, but the belief has always remained strong – I didn’t want to be chewed up and spat out by this city. Today, everything became a little more positive, I was offered my first full time, salaried position.  So this post is my proof that if you want it bad enough and don’t give up (a cliche I know) things can really happen.

I came to New York in quest of a new life with a focused goal of getting where I wanted to be in terms of my PR objectives; it certainly hasn’t been easy but as E. B. White says, it is the people that come to New York in search of something that truly ‘give it passion’.

hazy-manhattan

“A Lot Of Students Say They Want To Get Into Fashion PR But Have The Perception That It Is All Wild Parties During Fashion Week” – Alison Lowe

I think it is SO necessary to highlight that a career in PR, whether fashion or whatever else, means dedicating your life to someone else or something else. It is no longer just about you, it is about managing and promoting a brand; you have to put all your energy into getting the best results for your client above yourself. This is what PR is, this is what it means; we do not all hang out gossiping in our cubicles, going to fashion shows and hanging out at the best nightclubs.

PR has some of the best perks, and it has a glamorous side to the outside world, but most PR works occurs behind the scenes and I want to put this across, the perks come at the cost of hard work and that shouldn’t be overlooked.

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“You Miss 100% Of The Shots You Never Take” – Wayne Gretzky

More often then not New York throws you a curve ball, the way that you deal with it is what defines you and your ambitions in life. I would have said that back in the UK I wasn’t really a risk taker; but making the decision to move to New York and attempt a whole new life  has made me one. Risks can lead to rewards but also to failures, in my opinion, dealing with both is what makes you a strong person…

Wayne Gretzky is correct, if you never take the risk, you will never find the opportunity. Risks vary in this city, it can be to go to a bar that’s not your usual (will the new bartender like you enough to offer you a buy-back?!), or it can be the decision to alter a career path from what you think you wanted or a life goal, say to lose 35 lbs with a lifestyle change that will keep it off.

I’m not someone that preaches you should take risks everyday to feel alive; that the best achievers in life are those that risked everything in order to become everything. Instead, I would say be open to taking a risk if you truly believe you have the drive to make it pay off. Taking a chance brings a new energy into the mix, and it may well be that energy that ends up being the driving force to where you need to be!

Risk

“In Interviews You Learn More About Yourself Than The Person Learns About You” – William Shatner

Interviewing on the New York fashion scene is a funny thing, it can go one of two ways. You can be met with the harsh fashion executive who is straight down to business whilst giving you a glacial glare implying that you bore them; or you can be met with the overly peppy fashionista who thinks you are ‘just great’ and says how great it is that you could come in and hopes you have a great day.

More often than not I have been met with the first half of these interviewers, the ones that makes you want to run away screaming. However, in order to get a job, I am obviously going to have to be interviewed. So, I pull it together, rehearse my perfected personal statement and brace myself…

Interview

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